The index was produced by PR and social media agency Umpf with partners William Hill. It is a benchmark of social media success among professional British sports teams, ending in a league table of 148 sports teams based on their use of social media.
The table was compiled by measuring the performance of each team based not just on an algorithm, but research from a team of nine people who looked at social networks, as well as a panel of four judges who presided over the results.
The results put the Glovers joint fifth in the Championship table with a score of 58.8%, beating the likes of Queens Park Rangers and Nottingham Forest.
In the overall league table of all 148 teams, Town’s use of social media also received recognition – beating the likes various Premier League clubs to a place in the top 20.
To follow us on Twitter
Join us on Facebook
Subscribe to our YouTube Channel
Follow us on Instagram
For the full report click here.